Logan Hartman

Logan Hartman

Logan, a Paid Media Analyst, joined FoundSM in the summer of 2019. She spends her days working on paid social strategy and execution for some of our higher education and home services clients.

Posts by Logan Hartman

How to Get Started with Facebook’s Campaign Budget Optimization (CBO)

Every digital marketer running Facebook Campaigns loves the idea of better performance and higher ad ROI. To help improv …

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5 min read
Jun 9, 2021 5:35:31 AM

3 Paid Social Strategies to Stop Doing

Improve your Paid Social Media Ads with These Tips Did you know that the success of your Social Media strategy depends o …

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2 min read
Mar 12, 2021 9:38:45 AM

How to Remarket on Social Media for Lead Generation

Learn how to Retarget Your Website’s Visitors with Social Media Ads Remarketing is a well-utilized marketing strategy th …

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5 min read
Feb 24, 2021 11:15:36 AM

LinkedIn Conversation Ads – What You Need to Know

In March 2020, LinkedIn introduced Conversation Ads – a new ad format that allows marketers to engage target audiences d …

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6 min read
Jan 4, 2021 9:24:01 AM

How the 2020 Presidential Election has Impacted Digital Advertising

How this Election is Impacting your Digital Ad Campaigns? 2020 has been a crazy year. Many events this year have impacte …

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2 min read
Oct 23, 2020 10:27:56 AM

Increase Leads / Conversions on Facebook Using Emojis

The way we communicate has changed over the past several decades. Along with new forms of communication like email and t …

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3 min read
Jan 30, 2020 8:32:40 AM